Why more bars and cafes in Copenhagen don’t go smoke-free voluntarily is beyond me. Look at the numbers. 75% of your potential customers are non-smokers. And based on anecdotal evidence, people are fed up with passive smoke.
Or look at a business case. Ølbaren in Elmegade went smoke-free one night a week, then expanded to two, and finally went all smoke-free all the time. Reading the forums and newsletters you can tell that they were concerned, but apparently it worked out financially okay for them.
I don’t know if they actually experienced an increase in business, but it seems likely that would happen, as there’s currently such a shortage of smoke-free places that it makes it a special attraction.
Come April 1st there will be a mostly complete smoke ban, anyway, so why not pre-empt this and make it part of your brand and create a little extra customer loyalty by being an early mover? It seems like a business opportunity just sitting there. Perhaps there’s a disproportionate share of smokers amongst bar-owners?

Comments ↓
1 Kasper // Jan 11, 2007 at 03:18 PM
2 Aaron // Jan 11, 2007 at 09:12 PM
3 Lars Pind // Jan 11, 2007 at 09:47 PM
4 Aaron // Jan 12, 2007 at 09:13 AM
5 Lars Pind // Jan 12, 2007 at 09:19 AM
6 robin // Jan 12, 2007 at 10:07 AM
7 rw // Jan 13, 2007 at 11:43 PM
8 morten // Jan 15, 2007 at 11:42 AM
9 Kasper // Jan 17, 2007 at 01:27 PM
10 Kasper // Jan 18, 2007 at 12:20 AM